Brand Strategy
Product Strategy
Marketing Strategy
Communication Strategy
Branding
Creative Campaigning
Web Development
Mobile App Development
Public Relations Media Planning, Buying & Distribution
Croatia osiguranje
Creating a digital car insurance brand
SHAPE
Finance
Strategy & Consulting
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/01THE CHALLENGE
As many industries went digital in 2020, insurance companies lagged behind. Why couldn't we insure our cars through an app yet?
/02GOALS
To meet the demands of modern users, we helped Croatia osiguranje, the leading insurance company in Croatia, create a new digital insurance brand.
/03THE RESULTS
Within 2 months of launching, LAQO surpassed the annual sales target by 50%. With its top-ranking mobile app, it became the tech innovation of the year.
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