WELCOME TO THE MYTY TRYBE

Affiliate marketing is often wrongly underestimated. The new blog post from MYTY agency TRG shows why now is the right time to invest in the channel and why affiliate marketing will continue to convince in 2025 and beyond.

Technological innovations and changing consumer needs are creating a dynamic landscape that presents companies with challenges, but also enormous opportunities. But which e-commerce trends will be the most important ones in 2025 and how can companies benefit from them? Find out more in the blog post by MYTY agency norisk.

The topic of digital accessibility is becoming increasingly important due to a new EU directive - also in the field of e-commerce. The blog post by MYTY agency norisk shows you which strategies you can use to avoid abandoned carts and make your online store accessible.

MYTY advertising agency SiR MaRY, which has been combining creative excellence with intelligent media planning for over eight years, is entering a new era: Their media services will now be offered as an independent agency in the market. With TWINT and Ovomaltine, two renowned new clients have already been secured.

Do you want to dive deeper into the opportunities, challenges and use cases of AI agents? The free tech guide from MYTY agency SHAPE gives you a comprehensive overview of how these intelligent systems can transform your business.

The MYTY Group announces that the artist management agency MOONGENCY will become part of its network. The young, female-led agency, which was only founded in April 2022, strengthens MYTY's growing commitment to social media and focuses specifically on the management of creators.

The visual identity of this year’s SoMo Borac edition stood out as one of the best works among 346 exhibited design pieces, out of a total of 706 submissions. In addition to this project, 404 and SHAPE are participating in the exhibition with as many as 13 projects that visitors can view until January 24, 2025, at Lauba in Zagreb.

The MYTY Group continues its growth strategy by incorporating SESAMY into its portfolio. The agency combines Talent Management and Social Media Marketing under one roof and operates internationally with offices in Berlin, Munich, Vienna, and Paris.

With the rebranding of the Hamburg-based digital agency SHAPE, formerly appmotion, the company is positioning itself as a strong partner in the digital transformation.

For the first time, we brought together our teams from Switzerland, Germany and Croatia under one roof at the MYTY Group Summer Closing – and over 500 members of our Trybe have made the journey to Munich to party together. Check out the recap of an unforgettable night.

After last year's victory in the agency ranking, the SiR MaRY team was able to defend first place this year and once again took the trophy home for the 2024 agency rating of the best Swiss advertising agencies. A big thank you goes to all SiR MaRY clients for voting and trusting the team.

MYTY agency appmotion presents an exciting whitepaper on the topic of UX writing that can be downloaded for free. Together with the fashion and lifestyle company Breuninger, over the past 12 months appmotion has explored how words influence us in the digital world and how text and tone can can make a significant impact on the digital experience. Find out more now and gain exciting insights.

We’re thrilled to announce our latest expert service at MYTY, digital-first 360° media powered by SiR MaRY. Our highly experienced in-house team specializes in full-funnel branding and performance campaigns to achieve direct business and brand impact with a clear focus on your goals.

At this year's Grand PRix Awards, MYTY agency 404 has once again won the title of 'Agency of the Year'. This year, 14 of the agency's projects made it to the finals of the Grand PRix Awards, the largest number to date. 404 won prizes for 7 campaigns. Congratulations to the entire team!

MYTY agency Strichpunkt launched an impressive rebranding of Lamborghini. One of the key considerations for the team was how to maintain the essence of a luxury brand while adapting to the digital age? Dive into the complete Lamborghini case study and get inspired.

Based in Lausanne, the integrated communications agency Agence Trio is joining the international MYTY Group. With the acquisition of Agence Trio, MYTY now also covers French-speaking Switzerland and unites a total of 14 agencies in Germany, Croatia and Switzerland.

Agency network MYTY has partnered with Cologne-based start-up Planted to launch a sustainability initiative. The collaboration aims to transform the entire MYTY Group into a net climate-positive network while implementing comprehensive measures to reduce CO₂ emissions and protect the environment.