News Hub

The Basel-based creative agency Yellow is joining forces with MYTY sister agency Strichpunkt and will now operate under the name Strichpunkt Identity. The focus is on corporate identity development – brought together under a new model called True Identity™.

The branding agency that is part of MYTY Group will from now on advise its clients on identity development and focus on this as a key driver of transformation processes. This repositioning is accompanied by a comprehensive rebranding – including a new corporate design and a new website.

At the W&V Summit 2026, norisk's work on the DIBBERN shop was once again recognised. For DIBBERN, norisk was tasked with transforming the traditional brand into a digital flagship store that seamlessly combines aesthetics, user experience and commerce.

Building on the existing expertise of the MYTY agencies SESAMY and Moongency, a dedicated platform for holistic athlete and sports creator management is being created.

MYTY agency 404 has been named one of the Top 10 First-Choice Employers in the IT and Telecommunications sector, according to the latest survey conducted by employment company Alma Career Croatia.

Zurich-based media agency SiR MaRY MEDIA continues to develop its service offering and will bring the expertise of Hutter Consult together under one roof. This creates an even stronger proposition at the intersection of creativity, media, and performance – with the unchanged goal of supporting clients holistically and delivering measurable impact across the entire funnel.

The Art Directors Club of Europe has honored several Swiss projects in Barcelona. SiR MaRY won gold in the category “Integrated & Innovation – Integrated Campaigns for commercial brands” for its campaign “Steal Marina's Artwork” for the Kunsthaus Zurich. The project also won two silver awards.

norisk GmbH, one of Germany's leading full-service enterprise e-commerce agencies and part of international agency group MYTY, announced the complete integration of the three MYTY agencies SAGA Digital, INTEGR8, and TRG as of today.

The experienced digital strategist has been responsible for business development across the group since the beginning of 2025, driving the expansion of shared platforms and fostering collaboration opportunities – with the aim of deepening client relationships and unlocking the full potential of the group.

Drone shows can spectacularly showcase brands and combine storytelling with visual magic. Find out more about the potential of drone shows and see exciting examples in the new blog post by MYTY agency TRG.

As the Women’s European Championship kicked off, the German women’s national soccer team take the field in a new look designed by MYTY agency Strichpunkt.

At this year's Dani komunikacija in Rovinj, MYTY agencies 404 and SHAPE won an incredible five awards. At Ideja X, in the Rebranding category, 404 won a silver award for the SoMo Borac project and a bronze award for TEHNIKA. At MIXX awards, the team celebrated with three more awards.

MYTY agency Strichpunkt won the tender against competition and is now responsible for the German federal government's corporate design. The mandate includes the strategic and creative development of the government's visual identity.

Affiliate marketing is often wrongly underestimated. The new blog post from MYTY agency TRG shows why now is the right time to invest in the channel and why affiliate marketing will continue to convince in 2025 and beyond.

Technological innovations and changing consumer needs are creating a dynamic landscape that presents companies with challenges, but also enormous opportunities. But which e-commerce trends will be the most important ones in 2025 and how can companies benefit from them? Find out more in the blog post by MYTY agency norisk.

The topic of digital accessibility is becoming increasingly important due to a new EU directive - also in the field of e-commerce. The blog post by MYTY agency norisk shows you which strategies you can use to avoid abandoned carts and make your online store accessible.

MYTY advertising agency SiR MaRY, which has been combining creative excellence with intelligent media planning for over eight years, is entering a new era: Their media services will now be offered as an independent agency in the market. With TWINT and Ovomaltine, two renowned new clients have already been secured.