MYTY integrates Croatian agencies 404 and Shape

Berlin / Zurich, January 30, 2023. MYTY has so far focused on the DACH region. Now the agency network is launching further into the European market with the integration of 404 – Croatia’s largest communications agency. The plan: 404 is to become the hub for the group’s continued expansion in southeastern Europe; with more than 80 clients, including major brands like Adidas, Uber, Huawei, Coca Cola and McDonald’s, the agency lays the groundwork for further expansion. As an affiliate of 404, Shape realizes digital technology projects and focuses on the development of digital products – from concept and strategy to UI, UX and development throughout the entire product cycle. 404 is one of the most awarded agencies in southeastern Europe.

For 404 and Shape, the integration is a big step forward, as MYTY offers the opportunity to collaborate with the best agencies and clients in Germany and Switzerland. CEO Nikola Vrdoljak on the future within the group: “We will continue to operate independently under the umbrella of MYTY and our well-known brand, using our team’s know-how to contribute to the development of the group as a whole. Joining MYTY marks the next stage in our development and will enable us to provide even more advanced service to our clients in the technology sector.”