Zurich/Berlin, September 9, 2025 – MYTY Group, one of Europe’s fastest-growing agency networks, has appointed Oliver Brügmann, an experienced strategist and digital expert, to a key role in the holding team. Since January 2025, Brügmann has been serving as Chief Growth Officer (CGO), overseeing business development and the group-wide expansion of MYTY Group – with a particular focus on shared platforms, scalable processes, and a cross-group growth strategy.
Since March 2024, Oliver Brügmann has already been supporting MYTY Group as a member of the Advisory Board. In this role, he provided strategic impulses and, together with the agencies, initiated the first cross-group initiatives for closer collaboration and positioning across the network. With his new role, collaboration has now moved even closer – Brügmann has been a permanent part of the leadership team since the beginning of the year and is already working successfully with the agencies on further developing group-wide structures and growth opportunities.
“With Oliver, we have a hands-on leader with strategic vision and a deep understanding of the agency business, customer centricity, and transformation at our side,” says David Rost, CEO of MYTY Group. “In his role as Chief Growth Officer, he is a key driver of our group-wide development – with a clear focus on joint growth, the strategic positioning of the group in the market, and unlocking new opportunities across agency boundaries.”
Oliver Brügmann brings more than 15 years of experience in the agency and digital industry. After successfully building and selling his own agencies to DEPT®, he played a pivotal role as Managing Director for Germany in shaping the further development and integration of several agencies under one strong brand. His customer-centric mindset was instrumental in establishing DEPT® as a leading provider of digital solutions for international brands.
“MYTY offers the rare opportunity to shape an agency network that not only embraces but actively fosters diversity – while at the same time enabling true scalability through shared platforms, standards, and processes. My goal is to connect the strengths of our agencies in a targeted way and make their diversity effective in joint solutions for our clients – anchored in a clear strategy and strong collaboration,” says Oliver Brügmann. “I am excited to actively shape the group’s growth and write new chapters together with our agencies.”